Customer segmentation still sits at the heart of strategy – but for many businesses, it’s become a static exercise: ...

Conduct a road-mapping exercise for an innovative new product in the medical supplies industry that promotes medication adherence. Product Strategy offers a cradle-to-grave approach for managing and ...

Many of today's most successful SaaS companies rely on a product-led growth (PLG) go-to-market strategy to scale their business. Think Dropbox, Slack, and, most recently, the pandemic-fueled growth of ...

Sometimes the department making the purchase decision (e.g., IT) is not the same as the department using the product (e.g., finance), so it is important to identify the lead's job function and role in ...

For my newest “Featured Gig” installment, I want to highlight the search for a director of content and product strategy at the Center for Academic Innovation at the University of Michigan. Sarah ...

Xiaomi was synonymous with smartphone dominance in India. From 2017 to 2022, the Chinese brand, often regarded as the “Apple of China”, sat atop the market, riding on the twin engines of high-spec ...

In a significant move toward redefining how companies align product strategy with business impact, Bagel AI has announced a ...

You can create a release to package software, along with release notes and links to binary files, for other people to use. Learn more about releases in our docs.

Specific new product launches and enhancements are planned for the second half of 2025, including major announcements during the August global convention. No changes to guidance were explicitly ...