Coca-Cola leans on fancy milk to grow past soft drinks
When James Quincy became CEO of Coca-Cola in 2017, the beverage giant embarked on an effort to diversify its reach beyond ...
Coca-Cola’s Newest Soda Launch is One You Might Not Expect
While they aren’t available nationwide just yet, the juicy new soda is rolling out this month to stores such as Target, ...
Coca-Cola boosts quarterly dividend by 5% to 51c per share
Company announced an annual dividend increase, raising its quarterly dividend 5% from 48.5c to 51c per common share. The ...
Coca-Cola Bets Big on Gut Health With Its Own Line of Prebiotic Sodas
Coca-Cola is expanding its beverage lineup with Simply Pop, a new prebiotic soda aimed at health-conscious consumers. The ...
Coca-Cola Just Launched a Prebiotic Soda to Take on Olipop and Poppi
Prebiotic sodas are all the rage right now, with brands such as Daytrip, Poppi, and Olipop dominating the market for “healthy ...
Marketing Dive13 天
Campaign Trail: Coca-Cola travels across decades to tell a family story
Led by agency Majority, the “Westside’s Finest” campaign captures how the marketer’s portfolio and the world have evolved ...
The Daily Dot6 天
‘Zero 100% taste better’: Expert reveals the real difference between Diet Coke and Coke ...
His video, now at over 826,000 views, breaks down what he calls the real difference ... gives Coke Zero a more balanced sweetness, making it taste closer to regular Coca-Cola.