The artist-provocateur reverse-engineered the blue-green shade called ‘olo.’ Now you can buy it as an acrylic paint.

Researchers isolated one kind of cone in the eye and aimed lasers at it to allow subjects to see a super vibrant teal shade ...

The color, dubbed olo, is described as an intensely saturated teal. Researchers say it might have applications in ...

Described as a kind of blue-green, the new color—named “olo”—can only be seen using lasers to manipulate certain ...

Seemingly an intense, saturated teal, the brand new color has been dubbed ‘olo’ by scientists. Only five people (four male ...

For the first time, humans might have glimpsed a rainbow of color that lies just beyond our sight – including a "blue-green ...

It turns out that one of the colors we see in the world every single day is actually just a pigment of our imagination — er, sorry, figment of our imagination. Scientists say it's a sort of collective ...

On hearing the word sky, a blue sheet appears in front of the eyes. But have you ever wondered why the sky is blue? And when ...

L-cones (long-wavelength sensitive): These detect red light.

A team of scientists has found a way to unlock a color that doesn't exist in the natural world. Named "olo," this new shade ...

A laser experiment has revealed what researchers call a never-before-seen color, described as an intensely saturated teal.

Scientists at UC Berkeley have achieved the seemingly impossible — they’ve created a color that lies beyond the natural range ...