Addressing concerns about younger audiences moving away from television, Vaz pointed out India’s unique media consumption ...

JioStar’s Kevin Vaz underscores the coexistence of TV and digital, the influence of South Indian cinema, and the future of ...

Businesses are missing out on significant revenues and profits due to an incomplete approach to advertising that ignores brand marketing and overvalues performance, according to a “first-of-its-kind” ...

In recent weeks, a surge of compilation videos celebrating the “Blair Waldorf mentality” has taken social media by storm, ...

When motorsports first jumped onto the boom of social media platforms it largely centred on good-humoured jokes between teams ...

The annulment of Romania's presidential election, in December 2024, has sent shockwaves throughout Europe, where digital ...

It was a delight to see the public discourse on advertising regulation rebooted recently. The reboot, admirably, was not initiated ...

Social media giants Meta and X approved ads targeting users in Germany with violent anti-Muslim and anti-Jew hate speech in the run-up to the country’s federal elections, according to new research ...

Currently, journalism is driven by profit rather than truth. Sensationalism often trumps fact-based reporting, as readers gravitate toward attention grabbing stories. Large corporations control media ...

FRIDAY, Feb. 21, 2025 (HealthDay News) -- New York Attorney General Letitia James filed a major lawsuit yesterday, accusing ...

Launching a TV channel typically starts with content, not an ad tech platform – but FAST channel Creator TV is an unusual case.

It’s critical for companies to understand this trend and the best practices to maximize the effectiveness of their social ...