Since 2021, there’s been an increase in representation of people from underrepresented and underserved communities in Super ...

Top agency executives weigh in on the smartest, most impactful and effective commercials to reach Super Bowl LIX viewers as ...

Talk about inflation! Super Bowls ads cost $8 million for a 30-second ad this year. That is a million dollars more than the $7 million cost last year, which was itself up from $6.5 million in 2022 and ...

From OpenAI to Ramp, we take a look at the different venture-backed startups that bought ad slots at this year's Super Bowl.

Either way, USA TODAY's Ad Meter champions have over the years displayed the wide range of approaches that can deem a Super ...

Clark is the NCAA’s all-time leading scorer and has taken the basketball world by storm. Clark’s generational talent has ...

Related: The Price Tag's a Lot More Than a Quarter (back)—Here's How Much Super Bowl Tickets Cost in 2025 ...

The price of Super Bowl ads have been steadily increasing for decades. The most significant year-to-year jump this decade was from $5.5 million in 2021 to $6.5 million in 2022, an 18% increase.

The “He Gets Us” ad campaign for Jesus, created by a Dallas advertising firm, will air a Super Bowl ad for the third ...

From Master Lock's iconic ad to a litany of Miller spots, Wisconsin has often had a place in the Super Bowl commercials. This ...