Tourism Tasmania is inviting Australians to not just embrace winter but unlock a new version of themselves and ‘become a winter person’. Creatively executed with BMF Australia, the campaign ...

While it’s traditionally been challenging to attract mainland visitors to Tasmania in the winter months, a new advertising campaign is bringing in the big guns to entice tourists to the state.

Tourism Tasmania’s Off Season campaign has entered its fifth phase, playing on the idea of “winter people”, via BMF Australia. The announcement: Tourism Tasmania is inviting Australians to ...

Tourism Tasmania has launched its latest winter tourism campaign, encouraging Australians to "become a winter person" and embrace the state's cooler months as a unique holiday experience. Now in ...

Tourism Tasmania has launched its award-winning Off Season campaign for the fifth year running, encouraging Australians to embrace the cold season. Running from 30 March – 31 August, the Off ...

Tourism Tasmania is inviting Australians to not just embrace winter but unlock a new version of themselves and ‘become a winter person’ in the fifth iteration of its ‘Off Season’ campaign creatively ...

The initiative aims to develop the next generation of Tasmanian workers A new School for the Visitor Economy has been established, aiming to transform hospitality and tourism training across Tasmania.

Cradle Mountain isn’t classed as ‘remote' enough to hire working holiday makers Tasmania’s tourism leaders are pushing for an urgent fix to visa regulations that are preventing working holiday makers ...