Lubricant oil brand Castrol used WeChat to build a gamified educational campaign for mechanics to get them onside as influencers in China. Castrol is a leading brand in the car lubricant oil category, ...

The program showcased Castrol’s commitment to driving progress through a Castrol Brand Film, highlighting the Brand’s 125-year journey of innovation. The film underscored Castrol’s continued ...

As the leading lubricant brand in Vietnam, Castrol led the charge in supporting their valued mechanic customers through the COVID-19 pandemic. By taking the time to identify their personal needs and ...