Clothes making inevitably generates waste, scraps of fabric that have to be thrown away. 04:34 In an effort to return such waste to the soil, Sawayanagi has created his own brand.

Before mass production, we focused on quality and craftsmanship. Today we're addicted to novelty and disposability.

We use these materials to keep ourselves warm, to protect us in emergencies and to express ourselves. Very stylish, Woolly! Before the 1900s, the only clothes we produced were natural, made out of ...

She says neglecting her personal style was one of the biggest mistakes she made while filling out her capsule wardrobe. "If you buy a piece of clothing that you don't wear often, that's a waste of ...