Under Armour is among the world’s biggest sportswear brands, behind the likes of Nike, Adidas and Puma, yet its name rarely ...

Every word counts when asking an AI to create an asset. And with the technology upending how marketers work, it makes more ...

Privacy and sustainability are leading consumer concerns. Josh Beckwith of Sojern breaks down why curation should be ...

The work from Mother in London was directed by David Shane and sees Bardem let his hair down instead of worrying about ‘world ...

In the wake of a mid-air collision that claimed 67 lives on Wednesday, crisis communications and emergency management experts ...

The iconic “Can you hear me now?” guy returns after a decade-long hiatus –this time, reaching beyond Earth’s limits.

Super Bowl 59 is almost here and, with ad slots going for upwards of $7m, brands are pulling out all the stops to deliver unforgettable moments. From nostalgia-fueled teasers to star-studded debuts, ...

The work from ad agency VML will run in Ireland and give drinkers the opportunity to swap old glasswear for new.

Bosch’s ‘#LikeABosch’: Last summer, Bosch named Droga5 its US Agency of Record, tasked with ambitiously expanding Bosch’s ...

If innovative brands don’t better tell their stories, they may never grow, nor will their products, some of which may do a ...

Love him or hate him, Donald Trump understands that there’s a new media playbook for earning attention and trust and ...

Elise Burditt, senior director at Cadbury UK said: “Cadbury’s brand identity revolves around generosity and this campaign is ...