(Image: Getty) It is not uncommon for big sporting events which are being broadcast live to attract hefty advertising fees for those companies who wish to use the airtime to showcase their goods ...

The ad cost an estimated $2 million for the Secret Service to produce, according to two sources familiar with the project — a hefty price tag that comes amid massive budget cuts and layoffs at ...

But like, now it’s like in the bones, you know?” Since the fires broke out, people have donated more than $250 million to victims of the Los Angeles fires as well as to charities working on ...

Social media platform X is boosting advertising through a partnership with Magnite (NASDAQ:MGNI), Business Insider reported Friday, as the Elon Musk-led company tries to overcome sluggishness by ...

one using AI-driven video ad bidding models and another employing generative AI to identify trends and recommend creative strategies. The trend is clear—AI is reshaping PR, and firms that adapt ...

Elon Musk posted a poll question to his X followers on Tuesday afternoon. “Would you like DOGE to audit the IRS?” Within 24 hours, nearly 2 million X users had voted: 51 percent chose “yes ...

X accuses several major companies of taking part in a large-scale advertising boycott after Elon Musk purchased the social media network in 2022. Canada victory over USA most-watched NHL game ever ...

“The whole ad industry just stopped in their tracks and went: ‘What just happened? How did that happen?’” It might be hard to believe, but the Super Bowl was not always such a big dea ...

X argues that this boycott has hurt its competitiveness and user engagement in the digital advertising market. Elon Musk-owned X has broadened its legal battle over an alleged collective ...