As businesses prepare for 2025, AI marketing is transforming the way brands engage with consumers. Artificial intelligence is no longer just a buzzword; it has become a critical tool for automating ...
Demand Gen delivers 58% higher ROAS than Video Action Campaigns, according to Nielsen. One case study: Global clothing and and homeware retailer, Marks & Spencer exceeded forecasted ROAS by 186% with ...
Pantheon Media Group, the studio formerly known as Asylum Entertainment Group, has tapped producer and marketing vet Kelly Mullen to serve as its head of brands. Mullen will report to Pantheon Media ...
“We proved what probably a lot of people have long suspected, and that is that foods advertised during NFL games … are frequently high in sodium and calories and fat content,” said senior study author ...