Roku has announced a partnership with Adobe to help brands create more personalised and performant advertising, using Roku's proprietary data and insights. The ...

Adobe announced Warner Bros. Discovery as its latest publishing partner. Advertisers and agencies using the product include Alterra Mountain Company, Major League Baseball, The Coca-Cola Company ...

Generative AI is helping brands like Adobe meet their increased marketing demands by scaling creative for personalized ...

Adobe has launched a platform called Advertising Cloud that will allow its customers to manage and buy its digital and TV ads, the company announced Tuesday. The launch follows Adobe's $540 ...