How to reflect brand values and appeal to your target audience - The secret to designing a logo that leaves a lasting impression ...

The true magic of updating a heritage brand lies in the tension of navigating the past, present, and future. Updating a ...

The Chronicle’s Business of the Month is The Northside Clothing. To purchase clothing and for more info, visit www.TheNorthsideClothing.com or The Northside Clothing on Facebook and IG.

Ohana Family Wear is transforming swimwear in Kenya by blending cultural pride with modern style. Founded by Neema Nkatha ...

From San Francisco's Polk Street in 1971 to prime-time TV, Bebe was not just a mall brand. It shaped trends, defied critics ...

Create a memorable brand identity that resonates with your audience, reflects your values, and stands out in the competitive ...

Building a unique clothing brand is exciting, but standing out in a market with competition requires a strong digital ...

What do you think of when you see a swooping black checkmark, a yellow shell on a red background, or a multi-colored letter G ...

The British carmaker decided to join other brands that thought they should stand for more than good products, but that can prove to be a disaster for it.

The Business Launcher simplifies the entrepreneurial journey by offering a personalized, end-to-end solution that translates ...