Gap has been killing it as of late with its rebrand. Its pieces are reminiscent of classic ’90s silhouettes and include things like 100% cotton sweaters, coastal barn jackets and classic denim.

People have big thoughts on a small update. See how Walmart's logo changed, then form your own opinion on this controversial ...

Independent, not-for-profit and Indigenous-owned clothing label Clothing the Gap has been forced to rebrand after a two-year legal battle with US clothing giant The Gap. Clothing the Gap will now be ...

Risks include potential rebranding failure and economic slowdown, but The Gap could benefit from consumers seeking affordable options during economic downturns. Improved sales, gross margins ...