Amazon's MX Player unveils slate of 100 new shows, including 40 Hindi-language originals, as it expands free ad-supported ...

Amazon MX Player is a key part of the online retail giant’s strategy to boost its digital advertising revenue in the country.

StreamNext event featured global marketing leaders like Sir Martin Sorrell, Benedict Evans and prominent entertainment ...

The newly formed Amazon MX Player will debut over 100 shows and movies this year, streaming select Prime Video films for free ...

who heads Amazon MX Player. The platform has racked up 1.4 billion downloads on Play Store, positioning itself as a major challenger to traditional TV networks. Amazon Ads India chief Girish Prabh ...

“This isn’t just about shows; it’s about creating a new entertainment ecosystem,” says Amogh Dusad, Content Head. With over ...

The move comes as the domestic media market, in particular, over-the-top (OTT) platforms have consolidated with Reliance and ...

(X) Amazon MX Player, the ad-supported video streaming platform created as a result of Amazon’s acquisition of the MX Player app and merged with its ad-supported video-on-demand service ...

Amazon MX Player will focus on catering to the diverse audience in India across Tier 1-3 cities, said Karan Bedi, Head of Amazon MX Player. Last year MX Player merged with Amazon’s miniTV.