Abercrombie & Fitch, 1800Flowers, Netflix, Ancestry.com and Fanatics beat the five-click-to-purchase average on retailers’ mobile sites with only two clicks to purchase, according to a report ...

A new report from Opera shows that in-application ads generate an average 1.53 percent click-through rate compared to mobile Web ads with a 1.12 percent click-through rate, pointing to the growing ...