there are a select few that are 100 percent worth the hype. One such brand? Selena Gomez's Rare Beauty, which has won over both Cosmo editors and the rest of the internet with its impressive ...

I tried Rare Beauty's new contour. It's even better than the brand's iconic blush for one reason.

Smell like a sweet peach, feel like a plump peach! Rare Beauty, the groundbreaking beauty brand founded by Selena Gomez, is excited to launch the Awaken Confidence Collection – a stunning expansion of ...

Transform your lips with a rich, creamy matte formula that delivers intense color and a soft, breathable feel that lasts all day without drying out. Illuminate your complexion with a liquid ...

I'm a fan, tbh. Ugh - the GLIDE. That's what helps this pick stand above other liners. I love big, fat, chunky liners - but this tool can help you achieve (and perfect) any eye look you'd like. Rare ...

We’ve done a lot of deep diving into skin care, makeup, and hair care, and many of our top picks in these categories can be found at Sephora ... never-on-sale Rare Beauty, one of our favorite ...

Sephora – Do you know the best deals at Sephora on Thursday, February 20? We do! Get yourself the Sephora Favorites Deluxe Mini Perfume Sampler Sets for $95 (value $167), Summer Fridays Lip ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Forbes contributors publish independent expert analyses and insights. I cover luxury beauty, fashion and innovation from Paris and London. YSL Beauty's Don't Call it Love film subverts the ...

It’s pigmented, blends easily, and gives a naturally sculpted look.” — Selena Gomez The wait is finally over for the Soft Pinch Liquid Contour! Rare Beauty has taken the same airy, blendable goodness ...

The cherry skin-care trend is upon us, with good reason. It's an ingredient that can brighten, exfoliate, hydrate, and ...