2024年2月29日 · The Global Soft Power Index, now in its fifth iteration with the 2024 edition, examines the perceptions of all 193 member states of the United Nations for the first time, realising the ambition we set ourselves when the study started.

2024年10月4日 · In this paper, we introduce a new comprehensive Global Soft Power Index (GSPI) composed of six dimensions for a broad sample of countries over a long span of time.

29 February 2024, LONDON – The United States and the United Kingdom are the most influential soft power nations in the world, according to the new iteration of the Global Soft Power Index by Brand Finance, the world's leading brand evaluation consultancy.

2024年3月1日 · The United States and the United Kingdom are the most influential soft power nations in the world, according to the new iteration of the Global Soft Power Index by Brand Finance, the world’s leading brand evaluation consultancy.

2024年2月29日 · The USA is once again the world leader in soft power, topping the latest iteration of the Global Soft Power Index for the 3rd consecutive year. The 5th annual global survey from Brand Finance ranks all 193 member states of the United Nations for the first time.

2024年10月4日 · In this paper, we present a new comprehensive Global Soft Power Index (GSPI) based on 29 indicators along six dimensions for a broad set of countries over the period 1990–2021.

2024年10月4日 · In this paper, we present a new comprehensive Global Soft Power Index (GSPI) based on 29 indicators along six dimensions for a broad set of countries over the period 1990–2021.

Discover the findings of the Global Soft Power Index at a glance. Navigate the world map to see how all 193 nation brands rank on each of 55 Soft Power metrics. See which nations wield most influence over others through culture, business, and diplomacy.