B2B Marketing provides actionable intelligence, data, events and training to help marketers maximize business performance and realise their potential.

This report is your ultimate guide to the most innovative and impactful campaigns in the industry. From groundbreaking omni-channel strategies to revolutionary uses of AI, this report showcases the most pioneering initiatives that have driven growth, …

The B2B Marketing Awards has been the gold standard in excellence in B2B marketing for two decades and is designed to recognize those campaigns, brands and agencies who have achieved the extraordinary in terms of marketing success and impact.

Discover real-world Account Based Marketing (ABM) and Demand Generation insights to help drive your B2B success. Explore our expert-led resources and best practices for targeting high-value accounts, and mastering lead generation and nurturing.

Discover real-world Account Based Marketing (ABM) and Demand Generation insights to help drive your B2B success. Explore our expert-led resources and best practices for targeting high-value accounts, and mastering lead generation and nurturing.

Discover real-world Account Based Marketing (ABM) and Demand Generation insights to help drive your B2B success. Explore our expert-led resources and best practices for targeting high-value accounts, and mastering lead generation and nurturing.

The B2B Marketing brand, founded by James Farmer and Joel Harrison in 2004, has been instrumental in shaping the B2B marketing landscape. Recognizing the untapped potential within business-to-business markets, Farmer and Harrison created a dedicated platform to address the unique challenges of B2B marketing, elevating it from a niche academic term to a recognized …

Propolis helps B2B marketers confidently build the right strategies and skills to drive growth and prove their impact. Full of relevant expertise and tools, it cuts straight to the answers and advice marketing leaders and teams need to overcome their biggest challenges.

Discover real-world Account Based Marketing (ABM) and Demand Generation insights to help drive your B2B success. Explore our expert-led resources and best practices for targeting high-value accounts, and mastering lead generation and nurturing.

Discover real-world Account Based Marketing (ABM) and Demand Generation insights to help drive your B2B success. Explore our expert-led resources and best practices for targeting high-value accounts, and mastering lead generation and nurturing.