Best ads of 2024 so far, including CeraVe, Heinz and Visit Oslo
Jul 26, 2024 · For the first time, The Drum has published mid-year World Creative Rankings leaderboards. To mark their release, we’re celebrating some of the best advertising of 2024 so far.
Why Holland & Barrett is moving away from promotion-led …
Jan 25, 2024 · Now though, with a £350m transformation investment behind it and burgeoning health and wellness market to capitalize on, Holland & Barrett has a newfound confidence to market itself beyond price ...
TMW Unlimited announces new roles in response to integrated …
Aug 30, 2023 · UNLIMITED delivers business impact through human understanding. We’re an integrated tech-enabled agency group comprised of TMW, Walnut, Health Unlimited and Nelson Bostock.
World Creative Rankings 2024: advertising’s top companies, …
Feb 27, 2024 · The accolade comes as WPP-owned agencies VML and Ogilvy finish second and third, respectively, in the Most Awarded Network agency rankings, while Ogilvy London claims fifth place in the Most ...
How John Lewis looked to bring “heart, trauma and love” to …
Nov 14, 2024 · The Drum joined the retailer and its agency Saatchi & Saatchi for an exclusive private screening to hear about the pressure and privilege of making Christmas’s most anticipated ad.
World Creative Rankings: the 20 most awarded ad campaigns of
Apr 7, 2021 · The World Creative Rankings is our annual study of the brands, agencies and people behind the world’s very best creative work. In this instalment, we reveal the most creative ad campaigns in the ...
Jaguar rebrand a complete comms car crash | The Drum
Nov 20, 2024 · Miami launch could calm the chaos. Jaguar has announced that it will reveal its new Design Vision Concept at Miami Art Week on December 2. This event is expected to showcase the first tangible ...
Bella Ramsey stars in iPhone 16 ad promoting Apple Intelligence
Sep 16, 2024 · The Game of Thrones actor features in three short spots, each highlighting a different feature on the latest device. Hot on the heels of its September event promoting its newest iPhone, Apple has ...
Modern Marketing Latest News and Articles | The Drum
The Drum brings you the latest news and events for the marketing and media industries. Discover the trends and challenges facing the industries, and the latest jobs.
Shane Gillis stumbles into the wrong commercial in Bud Light’s …
Nov 19, 2024 · ‘Wrong Commercial,’ the latest spot in the beer giant’s college football campaign, turns a serious, high-fashion concept into pure comedic chaos.